Fashion Going Green

Over the years, we have seen an over abundance of eco-friendly products hitting the market. It started with reusable coffee cups, shopping bags, and so on. But lately, fashion has been going green as well. What makes fashion “green” is the use of organic cotton and being made in a fair trade work environment. To better understand the new green fashion world, I talked to Account Executive of Resound Marketing, Ashley Willis (yes, my sister). She lives, sleeps, and breathes public relations, and many of her clients are these new eco-friendly companies. She gave me great insight to what green fashion we are seeing in stores and on the web. The best part is that they are all great for us frugal fashionistas!

Hear what Ashley has to say…

PR Account Executive Ashley Willis; photo credit Amanda Willis

Take Ashley’s advice and shop eco-friendly H&M and Loving Eco. Also look into H&M’s Garden Collection.

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