Marni at H&MPosted: April 10, 2012
One of my favorite stores is H&M. I find the clothing and accessories to be good quality for a great price. Just a few weeks ago I had a whole new reason to love this Swedish retail company.
Hennes & Maurtiz, more commonly known as H&M, recently announced the debut of a new clothing line from Marni, a high end Italian fashion label. For those of you who don’t know, Marni is known for creating quirky and feminine designs with lots of prints and bold colors. Yet, Marni creations can run up to $2000, a wardrobe I could only dream of having. But good news came to us frugal fashionistas when H&M announced a Marni spring collection for 2012.
The collection debuting at H&M are all Marni classics, with full pleated skirts, boxy dresses, cropped pants, in fabrics that range from silk to knits to crisp cotton. The collection also includes jewelry, shoes, bags and scarves to finish each look. The items in the collection range from $9.95 to $149. There is something for every ones budget. Unfortunately, the Marni Collection at H&M is not available for purchase online, so make sure to check out your nearest H&M for these deals.
The collections debut was early March, some devout customers camped overnight just to get the first choice of Marni goods. When the doors opened, the collection was nearly sold out. Customers ran rampant through the store even taking the clothes off of the mannequins.
This is not the first time H&M has sold high fashion designer brands, just last summer; the retailer sold a Versace summer collection. Marni is H&M’s 11th high-end brand to debut its collection. One year they even featured Jimmy Choo. These couture-bargain partnerships have become more and more popular for both H&M and Target. They are able to attract shoppers and boost their reputations as retailers of fashionable but affordable goods.
I hope this continues because I will have a name brand closet in no time.